Perfection Has Its Price
At Webati, we often hear our clients express concern about utilizing Google Analytics to devise and feed their testing plans for optimization. The common fear is that the simple tools found in Google...
View ArticleThe Email Subscriber Life Cycle
In 2011, HubSpot produced an interesting study that essentially revealed that the longer an email subscriber had been on an email list, the less likely they were to engage in what those emails had to...
View ArticleLearn the Tricks to Successful Enterprise SEO
In the landscape of digital marketing, enterprise SEO is the odd man out. Many of today’s modern SEO experts spend years honing their craft by working in agencies or performing independent consulting....
View ArticleGoogle News Keywords Meta Tag Is Seriously Underutilized
Back in September of 2012, Google launched a new meta tag entitled “news keyword meta tag”. The purpose of this meta tag is to provide news publishers with a better method of ranking keywords they...
View ArticleCan Success Online Be Self Taught?
Every once in a while, at Webati, we’ll have a client who claims that they are successful in affiliate marketing because they have a natural talent for it. This type of statement usually brings a...
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